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Tuesday Tip 8/21/18 – It’s Important to Set-up Goals in Google Analytics.

Goals are one of the most underutilized components in Google Analytics. Goals are the actions on your website that you’d like visitors to take. Some Examples Include: Making an appointment Viewing a contact page Filling out a form Creating an ...

Tuesday Tip 8/7/18 – Targeted Homebuying Communications Get Results

Have you incorporated a customized email campaign into your marketing plan? No! … Then NOW is the time! Email marketing is a cost-effective, targeted, measurable strategy able to drive homebuyers to your sales centers, model homes and of course, your ...

3 Quick Tips For Business Owners In 2017

Have you committed to any New Year’s business resolutions for 2017? Here’s three suggestions that just may help your sales team and staff not only be more productive in the upcoming year, but will enable you to better understand whether ...

The Top 5 Tuesday Tips Of 2016

With 2016 just about history and a new, exciting, optimistic 2017 being predicted for homebuilders and small business owners around the country, we thought this week would be the perfect time to take a look back at The Top 5 ...

5 Proven Ways to Grow Your Email List

Republished from Infusionsoft.com, December 6th, 2016. Written by Jake Johnson. Most small businesses live and die by their email lists. So, naturally, growing that list is a priority. Unfortunately, that’s easier said than done. A lot of business owners put ...

What Good Is Building A Website If No One Can Find It?

At one point or another you’ve heard the term Search Engine Optimization, but do you understand what this phrase really means?  Generally speaking, SEO is a complicated, detailed, ever-changing process designed to assure your website appears higher in search results ...

Maximize Your Facebook Business Page (Part Five: Share, Like & Comment)

You will need to dedicate time to browsing Facebook pages of your identified demographics. Friend them. Follow them. Like and share their posts. This is the social media equivalent of walking around the room at a party, introducing yourself and ...

Maximize Your Facebook Business Page (Part Four: Post Frequency & Scheduling)

As with any type of content, it’s important to post valuable information to your target audience. It’s a fine line between posting too frequently, not enough and just the proper amount.

Maximize Your Facebook Business Page (Part Three: What And What Not To Post)

The goal of your business page is to engage, inform, interact and attract homebuyers. Let’s discuss what you should and shouldn’t place on your timeline.

Maximize Your Facebook Business Page (Part Two: The Call To Action)

One of the most overlooked benefits of your Facebook Business Page is the call to action button. This week I’m going to discuss how to place your CTA, the variety of options available as well as what I believe is ...